Superfoods Perú Natura generates agreements worth US$ 42.2 million

Sacha inchi, noni, camu camu, fruit pulp, as well as cereals, were some of the products most in demand from foreign buyers who attended the Superfoods Perú Natura business roundtable, which concluded with commercial agreements worth US$ 42.2 million.

During the event, which took place on September 25  at the Lima Convention Center, 70 buyers established 854 commercial contacts with more than 75 small and medium producers from the regions of Arequipa, Cusco, Junín, Lima, Puno and San Martín. This roundtable generated US$ 2.8 million more than initially projected.

Buyers from South Korea, as well as those from China, showed interested in Peruvian products and assessed the value-added products on display, such as cereals. Mexico and Colombia, whose delegations were the most numerous, also showed their satisfaction with the items on offer during the gathering.

Other products that proved favorites with businessmen were: aguaymanto pulp, frozen blueberries, toasted sacha inchi, canned peppers, quinoa-based breakfast cereals, yacón jams, and cocoa nibs coated with yacón and lucuma.

It should be noted that the buyers were selected thanks to the support of the Peruvian Commercial Offices Abroad (OCEX) located in the various markets of the United States, Latin America, Europe and Asia.

THE GROWING IMPORTANCE OF SUPERFOODS

Between January and July of this year, exports from the non-traditional agricultural sector amounted to US$ 3.035 billion, an increase of 16.5% compared to the same period in 2017. The main destination markets are the United States (an increase of 15.5%), Holland (+28.2%), Spain (+6.8%), Ecuador (+8.5%) and the United Kingdom (+4%).