Llul Joyas from Cajamarca stands out at Rome Jewelry Week.

PROMPERU trained exhibitor company in the development of collections for trade promotion events.

The Cajamarca-based company, Llul Joyas, shone brightly at Rome Jewelry Week, bringing the essence of Peruvian art to this prestigious international event.

Thanks to the support and training provided by the Commission for the Promotion of Peru for Export and Tourism (PROMPERU), Llul Joyas joined six other companies from the Jewelry Consortium of the Cajamarca Region to represent the country at this renowned gathering, highlighting the excellence of contemporary goldsmithing and jewelry.

During the event, held from October 11 to 17, the 'Huaco: Transcending Time' collection stood as a striking display of the company's artistic mastery.

This collection, crafted by the experienced silversmith Jorge Alfredo Pérez Gutiérrez, embodies over 15 years of dedication to silver craftsmanship, contemporary jewelry, and avant-garde design.

Llul Joyas' participation in Rome Jewelry Week, a result of hard work and a refinement process supported by PROMPERÚ, not only marked a milestone in the presence of Peruvian jewelry on the international stage but also showcased the excellence and quality of pieces crafted in Cajamarca.

This strategic step not only solidified the company's presence in the international jewelry circuit but also built a bridge to present the richness and innovation of Peruvian craftsmanship to a global audience.

Llul Joyas continues its commitment to promoting goldsmithing and contemporary jewelry, carrying the cultural heritage of Peru through its unique and sophisticated pieces.

Extra information:

Llul Joyas, along with six other companies part of the Jewelry Consortium of the Cajamarca Region, participated in the Specialized Export Route program for the clothing sector of the jewelry line.

Here, they received training on enhancing their collections, business management, and negotiation skills to ensure successful participation in commercial promotion events

Thumbnail credits: PROMPERÚ