Peru: A top destination for meeting tourism

Lima, Arequipa, Paracas, Cusco, and Iquitos are perfect spots for international events, blending culture, nature, and modern amenities.

Peru is establishing itself as a top destination for meeting tourism, providing an unmatched setting for conferences, incentive trips, and international events. With its rich cultural heritage, stunning natural landscapes, renowned cuisine, and modern infrastructure, cities like Lima, Arequipa, Paracas, Cusco, and Iquitos are emerging as premier locations for major gatherings on the global stage.
 

Photography: PROMPERÚ

Explore meeting tourism in Peru
Meeting tourism is a specialized sector that has a substantial economic impact on destinations. Hosting corporate or association events stimulates over thirteen service sectors, including lodging, transportation, audiovisual services, and food and beverage. Moreover, meeting attendees often spend 50 % more than vacationers.

Peru not only has the facilities needed to host large-scale events but also offers unforgettable experiences for its visitors. With its strategic location and advanced hotel and technological infrastructure, Peru is a leading destination in Latin America for organizing international events.

Photography: PROMPERÚ

Meaningful meetings in Peru 2024
At the IBTM Americas 2024 fair in Mexico, PROMPERÚ launched the "Meaningful meetings in Peru 2024" campaign to showcase Peru as the perfect destination for international meetings and events.

"Meaningful meetings in Peru" aims to put cities like Lima, Arequipa, Paracas, Cusco, and Iquitos on the radar of major event planners. These cities not only have the facilities needed to host large-scale events but also offer visitors unforgettable experiences during their stay.

The campaign emphasizes the numerous advantages Peru offers, including its rich culture, stunning natural landscapes, renowned cuisine, and unique experiences. These features are enhanced by the country's strategic geographic location and its first-class hotel and technological infrastructure, making Peru an ideal Latin American destination for international events.
 

Watch the spot here:

Fact

• The initiative, unveiled at the event that gathered leaders from the meetings industry, aims to capture the attention of key markets including the United States, Brazil, Argentina, Colombia, and Mexico.
• The main target audience includes meeting planners, conference and event organizers, travel company managers, and senior corporate executives.

Photography: PROMPERÚ