Peru Brand

Countries which build a strong and positive country Brand, will have more advantages to cause greater impact on key audience.

Peru Brand: A symbol linking all the country.

About Peru Brand

Peru Country Brand is a tool to effectively transmit the value proposition, promoting tourism and exports and attracting investments.

About Peru Brand
Know its diversity

Licensees Program

Peru country Brand provides ease of use natural and legal persons, willing to promote exports, tourism and investments.

Licensees Program
Known awards

Amigos del Perú

Reconocimiento a aquellas personalidades extranjeras que llevan a Perú siempre en su corazón y lo reflejan promoviendo la imagen del país y de todo lo que tenemos por ofrecer.

Amigos del Perú
Known them

Ambassadors

People who stand out locally and internationally for their personal and professional achievements and their impeccable reputation are a great example of excellence.

Ambassadors
Known them

Campaigns

Peru Country Brand offers unforgettable experiences around the world. Each campaign is unique and invites the audience to visit a different place in Peru.

Campaigns
Known them

News

DP World Callao terminal granted license to use Marca Perú

Rodrigo Fernandini becomes a new licensee of Marca Perú

Peru earns eight nominations at the 2024 World Travel Awards!

VOGUE celebrates the beauty of Santa Rosa Market’s flower trade

Success story: Casa Perú wows audiences at B.A.P. Unión and globally

Independence Day 2024: Come join the celebration of Peruvian pride