Peru stand won an award at the World Travel Market 2012
Virgilio Martínez, propietario de Central y embajador de la Mar
The stand of Peru at the World Travel Market 2012 was recognized by the judges as the best business stand. This within the framework of one of the most important tourism trade fairs in the world that takes place each year in the capital of the United Kingdom.
The Peruvian stand covered 476,5 m2, presenting a diversified showcase of what Peru has to offer and emphasising on the exposure of their country brand.
The venue also saw the presentation of the new international tourism campaign "Peru, Empire's hidden treasures" as part of their country's promotional strategy.